Learn more below.
Here’s how the neighborhood’s HKNYC Beauty & Wellness Collab works:
Step 1: HKNYC Business signs up for an HKNYC Beauty & Wellness Collab [$24.50] and identifies an employed HKNYC Beauty & Wellness Professional who agrees to provide signature service/experience
Step 2: During your check-out process, complete a simple form by providing HKNYC Business name and address, employed HKNYC Beauty & Wellness Professional, signature service, and link/website to make an appointment.
Step 3: Once we receive confirmation of purchase, we will identify a partner-vetted coached Customer Creator interested in receiving the complimentary signature service of yours within the next 30 days in exchange for social media promotion. Please note your partner-vetted coached Customer/Creator may be an existing client of yours, or a new client aligned with your business location, type/niche, and offered service[s].
HKNYC Beauty & Wellness Collab includes:
Partner-vetted coached Customer Creator with1,000-10,000 followers
[One] complimentary signature service for Customer Creator sponsored by HKNYC Business [Employer] i.e., haircut, hair color, facial, massage, personal training session, yoga/Pilates/fitness class, cosmetic injection treatment, manicure, pedicure, etc.
[One] 15-30-second sponsored Instagram collab video story posted by HKNYC [@hellskitchennyc], in collab [via tag] with Customer Creator, HKNYC Business, and HKNYC Beauty & Wellness Professional. Content includes video edit with visible face of Customer Creator on-screen text overlay or captions, “Hell’s Kitchen NYC” location geotag, music/vo.
Guaranteed gratuity of $20 to HKNYC Beauty/Wellness Professional paid out by us directly to HKNYC Beauty/Wellness Professional [via Venmo, Zelle, or PayPal] after the service is completed
One-year of usage rights by HKNYC Beauty/Wellness Professional, which means HKNYC Beauty/Wellness Professional will be able to re-purpose any part of the video for promotional purposes across digital channels [excluding tv] for up to 365 days after the original post was made
HKNYC Beauty & Wellness Collab can be purchased as a one-time service or through an automated monthly subscription [recommended], with the option to cancel at any time without penalty.
All rates reflect the pricing for eligible HKNYC Beauty/Wellness Professional, operating out of Hell’s Kitchen, NYC, with [1-19 employees] and [5] or less locations in the same city. i.e., local coffee shop, local restaurant, etc.*
Our mission is simple: to celebrate and support the people and businesses of HKNYC through the power of social media and community, with the goal to attract locals, visitors, and new fans to your business.
Our goal is to provide added value and support to your business and to the current person[s] managing your business’s social media account[s].
We understand that not every business has the same level of resources, strategy, or level of expertise, when it comes to social media marketing, and content creation, which is why we’re here to help.
The truth is, now more than ever, businesses can’t afford not to prioritize marketing their product/services through consistent and compelling social media content.
We’re here to help authentically showcase your business’s unique offerings and space through engaging interest-based social media user-generated-content and social events that audiences and brands love.
It’s no secret that Hell’s Kitchen NYC is known for its tight-knit and passionate community made up of residents, businesses, and workers, making our vibrant West Wide neighborhood home to some of the city’s best culture, restaurants, bars, entertainment, nightlife, retail, beauty services, wellness facilities, and philanthropic organizations.
The HKNYC community social channels and related services are backed and operated by social media agency-of record, J Social Entertainment LLC, an e-commerce, on-demand, neighborhood local social media coaching & content agency, specializing in user-generated-content and influencer marketing, for businesses, creators, founders, and events.
* [business address between the north side of 34th to the south side of 59th Street, and the west side of 8th Avenue to Hudson River; businesses located in Hell’s Kitchen, NYC, that do not include a neighboring Manhattan neighborhood in its name/description. i.e., “Times Square Pizza,” “The Hotel of Hudson Yards,” etc. Businesses located in Hell’s Kitchen, NYC, with [5] or less total locations in Manhattan.]
If you are a business outside of these parameters, there still may be other opportunities available to you. Please contact us here.
The best way to notify us of an upcoming event, business news, or alert us of a new post from your page, please tag HKNYC [@hellskitchennyc] in your content.
Please note your participation in HKNYC Business Social Media Membership will not be shared publicly with other businesses or on social media by us.
About J Social:
Based out of Hell’s Kitchen, NYC, and the AOR [agency-of-record] for HKNYC [@hellskitchennyc], J Social is an e-commerce, on-demand, social media coaching & content agency, specializing in UGC [user-generated-content] and influencer marketing for businesses, creators, business professionals, entrepreneurs, solopreneurs, coaches, makers, artists, and events.
J Social was created to provide a stage for people and businesses to shine, because there is enough space in this universe for all of us.
All J Social products & services are subject to availability.
Questions? No problem. Send us an email here. Want to schedule an in-person meet & greet or meeting at your place of business in HKNYC? We’d love to. Schedule a time to meet here. Thank You.

